How to Maximize Your Marketing Dollars

Marketing campaigns such as: mailings, print advertising, social media, and radio commercials are a great way to generate new business.  Hopefully the marketing efforts cause a potential customer to move to action and contact your business for a product or service.  The marketing dollars spent to have the potential customer move to action is step 1 in the sales process but having a reliable answering service to ensure the benefit of the spent marketing dollars is essential to the growth of your business.

The only thing worse than spending marketing dollars and not generating any leads is spending marketing dollars and moving a customer to action and disappointing your potential customer by not being available to answer their call.  If the caller hears a voice mail or answering machine they immediately feel like their interest is trivial and not valued.  They get the impression that they are just a number and the company that they were interested in is too busy to help them with their product or service.  In that brief moment when they moved to action you need to be available. 

All City Communications allows you to be available 24 hours a day, 7 days a week, including holidays.  We answer every call live, as your company, ensuring you will never miss a call from a prospective client.  Also, we can track where the potential customer heard about your service which will allow you to measure how effective your marketing efforts are so you can be more informed where to spend your marketing dollars.

All City Communications will allow you to be available to your current customers as well.  The ability of our operators to answer as for your company will greatly enhance the level of service you provide your customers and ensure that your customer needs will not be missed to a competitor that is available to answer their call.  If you are going to spend money on marketing efforts, ensure that you will never miss a call by having an answering service available.